Content marketing focuses on creating value-added material to your audience rather than just selling and is an essential if you want to grow your business. The goal is to establish a voice of authority within your industry, to increase brand awareness, and ultimately build your customer base.
Content marketing should showcase what makes your company individual and engaging. It’s the voice and personality behind your business rather than the products or services you offer. People buy from people so it makes sense to demonstrate that you’re someone interesting, knowledgeable and likeable. Your audience must, above all, feel that they can trust you.
We’ve helped businesses like yours in Cambridge, Hertfordshire, London and beyond to stand out from the competition, ensuring they’re not lost in the noise.
To succeed, you need to have a clear articulated Content Strategy which tells the story of your brand in a cohesive way. We help our clients create this plan which avoids a scattergun approach. This plan not only saves huge amounts of time and resources but greatly improving results.
Sometimes, companies just need help with a one-off project or marketing campaign rather than long term assistance. We’re happy to work in a way you’re comfortable with. We’ll always tailor our solutions to suit your project and budget.
The rebrand has been positively received and everyone I’ve handed my business cards out to has complimented me on them.
I wanted to express my complete satisfaction and gratitude to you for helping with my business strategy. Your knowledge and timelines have saved me both time and money. I am very happy to recommend Rocket & Cloud.
For a small business just starting out, it’s important to present yourself professionally from the get go, and this is exactly what Rocket & Cloud delivers. They manage our website content, social media feeds and have delivered a consistent brand image, which gives our clients confidence.
The results speak for themselves: I am inundated with compliments on the quality of our publications and there’s no doubt they have played a pivotal role in communicating our message and growing the organisation.
Getting our brand right from the outset was essential. We are in a competitive market and this helped us to feel professional and established from day one.
Rebranding with Paul, has totally transformed how our customers view our business and our product
Thank you so much Nici for delivering a great job and within the time scale. Look forward to our next marketing promo!